Do Most Corporate Blogs Fail?
I am writing this post since I read a gr8post at Smashing Magazine explaning most corprorate blogs fail. Being into web marketing I have always seen most companies nowdays crave for a corporate blog or official blog, whatever you want to name it. The most funny thing is there are so many articles over the web about how to ” Have a Successful Corporate Blog ” & if you ask most web marketing people like me, everyone will tell you almost the same do’s or don’t , but still only 5% succeed & the rest fails. Why?? It is becoz I truel believe in one thing that gettting ideas is not the toug thing, it’s the application which is the hardest part. Back to corporate blogs most CEO’s/Management Guys tend presume getting a blog up will drive traffic. NOWAY! you need to give lot of time & effort in making the blog itself popular in the social community[unless your Microsoft or Google].
There are some of the best things rounded up in the post at “10 Harsh Truths About Corporate Blogging” which every CEO or management guys should read[ not Web Marketing Guys], did I say we already know this 
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August 11, 2009